Annual Report Explained: How to Read and Write Them (2024)

What Is an Annual Report?

An annual report is a document that public corporations must provide annually to shareholders that describes their operations and financial conditions. The front part of the report often contains an impressive combination of graphics, photos, and an accompanying narrative, all of which chronicle the company's activities over the past year and may also make forecasts about the future of the company. The back part of the report contains detailed financial and operational information.

Key Takeaways

  • An annual report is a corporate document disseminated to shareholders that spells out the company's financial condition and operations over the previous year.
  • It was not until legislation was enacted after the stock market crash of 1929that the annual report became a regular component of corporate financial reporting.
  • Registered mutual funds must also distribute a full annual report to their shareholders each year.

Understanding Annual Reports

Annual reports became a regulatory requirement for public companies following the stock market crash of 1929 when lawmakers mandated standardized corporate financial reporting. The intent of the required annual report is to provide public disclosure of a company's operating and financial activities over the past year. The report is typically issued to shareholders and other stakeholders who use it to evaluate the firm's financial performance and to make investment decisions.

Typically, an annual report will contain the following sections:

  • General corporate information
  • Operating and financial highlights
  • Letter to the shareholders from the CEO
  • Narrative text, graphics,and photos
  • Financial statements, including the balance sheet, income statement,and cash flow statement
  • Notes to the financial statements
  • Auditor's report
  • Summary of financial data
  • Accounting policies

Current and prospective investors, employees, creditors, analysts, and any other interested party will analyze a company using its annual report.

In the U.S., a more detailed version of the annual report is referred to as Form 10-Kand is submitted to the U.S.Securities and Exchange Commission (SEC). Companies may submit their annual reports electronically through the SEC's EDGAR database. Reporting companies must send annual reports to their shareholders when they hold annual meetings to elect directors. Under the proxy rules, reporting companies are required to post their proxy materials, including their annual reports, on their company websites.

Special Considerations

The annual report contains key information on a company's financial position that can be used to measure:

  • A company's ability to pay its debts as they come due
  • Whether a company made a profit or loss in its previous fiscal year
  • A company's growth over a number of years
  • How much of earnings are retained by a company to grow its operations
  • The proportion of operational expenses to revenue generated

The annual report also determineswhether the information conforms to the generally accepted accounting principles (GAAP). This confirmation will be highlighted as an "unqualified opinion" in the auditor's report section.

Fundamental analysts also attempt to understand a company's future direction by analyzing the details provided in its annual report.

Mutual Fund Annual Reports

In the case of mutual funds, the annual report is a required document that is made available to a fund's shareholders on a fiscal-year basis. It discloses certain aspects of a mutual fund's operations and financial condition. In contrast to corporate annual reports, mutual fund annual reports are best described as "plain vanilla" in terms of their presentation.

A mutual fund annual report, along with a fund's prospectus and statement of additional information, is a source of multi-year fund data and performance, which is made available to fund shareholders as well as to prospective fund investors. Unfortunately, most of the information is quantitative rather than qualitative, which addresses the mandatory accounting disclosures required of mutual funds.

All mutual funds that are registered with the SEC are required to send a full report to all shareholders every year. The report shows how well the fund fared over the fiscal year. Information that can be found in the annual report includes:

  • Table, chart,or graph of holdings by category (e.g., type of security, industry sector, geographic region, credit quality,or maturity)
  • Audited financial statements, including a complete or summary (top 50) list of holdings
  • Condensed financial statements
  • Table showing the fund’s returns for one-, five-and 10-year periods
  • Management’s discussion of fund performance
  • Management information about directors and officers, such as name, age, and tenure
  • Remuneration or compensation paid to directors, officers,and others

How Do You Write an Annual Report?

An annual report has a few sections and steps that must convey a certain amount of information, much of which is legally required for public companies. Most public companies hire auditing companies to write their annual reports. An annual report begins with a letter to the shareholders, then a brief description of the business and industry. Following that, the report should include the audited financial statements: balance sheet, income statement, and statement of cash flows. The last part will typically be notes to the financial statements, explaining certain facts and figures.

Is an Annual Report the Same As a 10-K Filing?

In general, an annual report is similar to the 10-K filing in that both report on the company's performance for the year. Both are considered to be the last financial filing of the year and summarize how the company did for that period. Annual reports are much more visually friendly. They are designed well and contain images and graphics. The 10-K filing only reports numbers and other qualitative information without any design elements or additional flair.

What Is a 10-Q Filing?

A 10-Q filing is a form that is filed with the Securities and Exchange Commission (SEC) that reports the quarterly earnings of a company. Most public companies have to file a 10-Q with the SEC to report their financial position for the quarter.

The Bottom Line

Public companies must produce annual reports to show their current financial conditions and operations. Annual reports can be used to examine a company's financial position and, possibly, understand what direction it will move in the future. These reports function differently for mutual funds; in this case, they are made available each fiscal year and are typically simpler.

Annual Report Explained: How to Read and Write Them (2024)

FAQs

What is the format for writing an annual report? ›

Your annual report should include four main components: the chairman's letter, a profile of your business, an analysis of your management strategies, and your financial statements. Adding creative elements like graphic design and a narrative can also help your annual report double as a marketing tool.

What is the breakdown of the annual report? ›

Annual reports typically include financial statements, such as balance sheets, income statements, and cash flow statements. In addition, there will often be graphs or charts included, helping break down the financials into easily readable information.

How to read an annual report like Warren Buffett? ›

Reading annual reports like Buffett

The tone and topics emphasized indicate their priorities and orientation. Next, he dives into the numbers, focusing on key ratios related to profitability, growth, efficiency, debt levels and valuation.

How do I read my report? ›

Here are five tips to help you read a research report.
  1. Read the executive summary first. Executive summaries are designed to give you an overview of the entire report. ...
  2. Skim read the report. ...
  3. Read it with a highlighter and pen to annotate. ...
  4. Focus on the break out boxes. ...
  5. Take your time.

How to summarize an annual report? ›

What should be in your digital annual report summary?
  1. Headline sections from the full annual report. Your Year in Review should be like a shop window of highlights into the full annual report.
  2. An (easily) updatable site framework. ...
  3. A Chairman's statement and strategy content.
Dec 12, 2023

How to analyze annual reports? ›

How to read an annual report
  1. Look closely at debts. One of the first things an investor may consider before contributing to your company is your debts. ...
  2. Consider the company's executive structure. ...
  3. Analyze the company's risk factors. ...
  4. Consider the company's market performance.
Sep 30, 2022

What are the key parts of an annual report? ›

Components of Annual Reports
  • Director's message to shareholders.
  • Information on corporate governance.
  • Financial highlights.
  • Management discussion and analysis.
  • Shareholding pattern, management/board of directors' information.
  • Detailed and audited financial statements.
  • Statement of financial position.
  • Income statement.

What makes a good annual report? ›

A good annual report communicates more than just financial performance and forecasts. It provides stakeholders with a deeper understanding of what you do, why you do it, and how well you do it — and gives them a reason to trust, invest in, and/or work with your brand.

What are the typical contents of an annual report? ›

Annual reports typically include financial statements, statements from the CEO and Board Chair, and key activities and accomplishments. Generally, annual reports are intended to offer a transparent view of an organisation's activities over the course of a financial year.

What are five elements that should be included in an annual report? ›

In this article, nonprofit marketing expert Kivi Leroux Miller outlines the five elements every annual report should include:
  • Accomplishments, not activities. Show the benefits of your work.
  • Real people telling the story. Readers respond to personal communications.
  • The financials. ...
  • Ample thanks. ...
  • A call to action.

How do you read an annual report fast? ›

Often, the most essential components of the annual 10-K filing include:
  1. Item 1: Business (a description of the company's operation)
  2. Item 1A: Risk Factors.
  3. Item 3: Legal Proceedings.
  4. Item 6: Selected Financial Data.
  5. Item 7: Management's Discussion and Analysis of the Financial Condition2

How long does it take Warren Buffett to read an annual report? ›

Warren Buffett continued: “Yeah. I would say that, on average, in a business, we're really interested in, even though we know what to skip, to some extent, and what to read, I mean, it's going to be 45 minutes or an hour on a report.

How to read a 10-K financial statement? ›

How to Read a 10-K
  1. “Business” describes the company's main products and services. ...
  2. “Risk Factors” includes information about significant risks that the company faces, generally listed in order of importance.
  3. “Selected Financial Data” provides certain financial information about the company for the last five years.

How do you Analyse data from an annual report? ›

What To Look For In An Annual Report?
  1. 1) Company Profile. ...
  2. 2) The company's vision and mission statements. ...
  3. 3) Overview of products and financial highlights over the last 5 to 10 years. ...
  4. 4) Director's Report. ...
  5. 5) Management discussion and analysis (MDA) ...
  6. 6) Corporate Governance Report. ...
  7. 7) Information about the company's stock.
Dec 6, 2021

How do you read and understand quarterly reports? ›

Net Profit is the actual profit after all working expenditures not included in the gross profit calculation have been paid. The profitability of a corporation increases with increased Net Profit. The monetary worth of an organization's Earnings Per Outstanding share of common stock is known as Earnings Per Share.

How do you read an annual balance sheet? ›

The balance sheet is broken into two main areas. Assets are on the top or left, and below them or to the right are the company's liabilities and shareholders' equity. A balance sheet is also always in balance, where the value of the assets equals the combined value of the liabilities and shareholders' equity.

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