About Bank of America: Our Strategy, Mission & Vision (2024)

Investing in securities involves risks, and there is always the potential of losing money when you invest in securities.

This material does not take into account your particular investment objectives, financial situations or needs and is not intended as a recommendation, offer or solicitation for the purchase or sale of any security, financial instrument, or strategy. Before acting on any information in this material, you should consider whether it is suitable for your particular circ*mstances and, if necessary, seek professional advice. Any opinions expressed herein are given in good faith, are subject to change without notice, and are only correct as of the stated date of their issue.

Content contained herein may have been produced by an outside party that is not affiliated with Bank of America or any of its affiliates (Bank of America). Opinions or ideas expressed are not necessarily those of Bank of America nor do they reflect their views or endorsem*nt. These materials are for informational purposes only. Bank of America does not assume liability for any loss or damage resulting from anyone's reliance on the information provided. Certain links may direct you away from Bank of America to an unaffiliated site. Bank of America has not been involved in the preparation of the content supplied at the unaffiliated sites and does not guarantee or assume any responsibility for its content. When you visit these sites, you are agreeing to all of their terms of use, including their privacy and security policies.


"Bank of America" is the marketing name for the global banking and global markets business of Bank of America Corporation. Lending, derivatives, and other commercial banking activities are performed globally by banking affiliates of Bank of America Corporation, including Bank of America, N.A., Member FDIC. Securities, strategic advisory, and other investment banking activities are performed globally by investment banking affiliates of Bank of America Corporation ("Investment Banking Affiliates"), including, in the United States, BofA Securities, Inc., Merrill Lynch, Pierce, Fenner & Smith Incorporated, and Merrill Lynch Professional Clearing Corp., all of which are registered broker-dealers and Members of SIPC, and, in other jurisdictions, by locally registered entities. BofA Securities, Inc., Merrill Lynch, Pierce, Fenner & Smith Incorporated and Merrill Lynch Professional Clearing Corp. are registered as futures commission merchants with the CFTC and are members of the NFA.

Merrill Lynch, Pierce, Fenner & Smith Incorporated (also referred to as “MLPF&S” or “Merrill”) makes available certain investment products sponsored, managed, distributed or provided by companies that are affiliates of Bank of America Corporation (“BofA Corp.”). MLPF&S is a registered broker-dealer, registered investment adviser, Member SIPC and a wholly owned subsidiary of BofA Corp.

Trust and fiduciary services are provided by Bank of America Private Bank, a division of Bank of America, N.A., Member FDIC, and a wholly-owned subsidiary of Bank of America Corporation (“BofA Corp.”). Insurance and annuity products are offered through Merrill Lynch Life Agency Inc. (“MLLA”), a licensed insurance agency and wholly-owned subsidiary of BofA Corp.

Banking products are provided by Bank of America, N.A., and affiliated banks, Members FDIC and wholly owned subsidiaries of BofA Corp.

The mobile feature, Erica®, is only available in the English language. The feature requires that you download the latest version of the Mobile Banking app and is only available in the Mobile Banking app for select iOS and Android devices. Message and data rates may apply. Your chat may be recorded and monitored for quality assurance. Member FDIC.

Investment products offered through MLPF&S and insurance and annuity products offered through MLLA:

Are Not FDIC Insured Are Not Bank Guaranteed May Lose Value
Are Not Deposits Are Not Insured by Any Governmental Agency Are Not a Condition to Any Banking Service or Activity

Company goals are aspirational and not guarantees or promises that all goals will be met. Statistics and metrics included in our ESG documents are estimates and may be based on assumptions or developing standards.

About Bank of America: Our Strategy, Mission & Vision (2024)

FAQs

What is the Bank of America mission and vision statement? ›

We make financial lives better for our clients and our communities through the power of every connection. Our employees are at the heart of this purpose, and are key to driving responsible growth.

What is the strategy of Bank of America? ›

We are delivering on our purpose to help make financial lives better through our focus on responsible growth. Our commitment to responsible growth is resolute, and has four tenets: We have to grow — no excuses. We have to be client focused.

What is the vision of American Bank? ›

Our Vision

A bank that offers great opportunities, makes an impact, and is a place where people like to work, grow, and make a difference.

Why do you want to work for Bank of America? ›

Bank of America has an excellent reputation and a long history of success, which makes it an ideal place to develop my skills and gain experience. Additionally, I'm looking for a reputable company that values its employees and will provide me with the tools and resources I need to achieve my career goals.

What is the main vision and mission? ›

A mission statement defines the organization's business, its objectives, and how it will reach these objectives. A vision statement details where the organization aspires to go. Why does your company exist? What do you hope to accomplish in the next several years?

What are mission values and vision statements? ›

The mission statement communicates the purpose of the organization. The vision statement provides insight into what the company hopes to achieve or become in the future. The values statement reflects the organization's core principles and ethics.

What is the summary of Bank of America? ›

Bank of America is a global leader in wealth management, corporate and investment banking and trading across a broad range of asset classes, serving corporations, governments, institutions and individuals around the world.

What is the best strategy for banks? ›

10 growth strategies for banks and credit unions
  • Increase productivity using modular utilities. ...
  • Upgrade in-branch messaging with digital signage. ...
  • Utilize multiple distribution channels. ...
  • Utilize data-driven marketing & analytic tools. ...
  • Adopt digital & non-digital capabilities. ...
  • Foster a strong employee culture.

Why is a Bank strategy important? ›

By creating a bank strategic plan, financial institutions can prepare to meet these and other challenges in the industry. Your plan can identify current goals and outline the steps you will take to achieve them. During this process, you can analyze existing strategies and find ways to enhance them.

What does Bank of America focus on? ›

Through our eight lines of businesses, we focus on helping individuals navigate every stage of their financial lives, working with companies—large and small—to drive the economy forward, and providing insights, ideas and award-winning research for institutional investors.

What is first bank mission and vision? ›

Our Mission

Provide accurate, prompt, courteous service. Make it easy for our associates to deliver the best value to our clients, and easy for our clients to do business with us whenever, wherever, and however they choose. Help our clients and associates build and achieve goals.

What is the mission statement of a bank? ›

Here is a typical mission statement for a bank: “We will be the preferred provider of targeted financial service in our communities based on strong customer relationships. We will strengthen these relationships by providing the right solutions that combine our technology, experience, and financial strength.

How to crack a Bank of America interview? ›

Interview Process of Bank of America

There are four rounds of the joining process of Bank of America. You must first pass the online test before proceeding to the telephonic interview, technical round, and HR interview. Online Assessment: This mostly consists of general logical reasoning and aptitude tests.

What is Bank of America's mission statement? ›

To help make financial lives better by connecting clients and communities to the resource they need to be successful.

Why do you want to join this Bank? ›

Sample Answer:

The banking industry is lucrative and plays an important role in our economy. It offers challenging roles and opportunities to develop skills and knowledge. The dynamic nature of the industry and its relevance in the economic scenario is why I want to pursue a career in the banking sector.

Does America have a mission statement? ›

America exists not just to secure the rights of its people or to allow them to get ahead in life, but also to “secure the Blessings of Liberty to ourselves and our Posterity.”

What is the vision and mission of United Bank? ›

United Bank strives to be the bank of choice by providing financial solutions while building relationships with integrity and trust. Our team is dedicated to our customers and communities, today and for generations to come.

What is the mission of the Bank? ›

Here is a typical mission statement for a bank: “We will be the preferred provider of targeted financial service in our communities based on strong customer relationships. We will strengthen these relationships by providing the right solutions that combine our technology, experience, and financial strength.

What is the vision of the US bank? ›

U.S. Bank Vision Statement

We work as a partner to provide financial products and services that make banking safe, simple and convenient. We're here to help navigate important milestones and strengthen futures together. \r\n\r\nWe do the right thing. \r\nWe power potential.

Top Articles
Latest Posts
Article information

Author: Carmelo Roob

Last Updated:

Views: 5900

Rating: 4.4 / 5 (65 voted)

Reviews: 88% of readers found this page helpful

Author information

Name: Carmelo Roob

Birthday: 1995-01-09

Address: Apt. 915 481 Sipes Cliff, New Gonzalobury, CO 80176

Phone: +6773780339780

Job: Sales Executive

Hobby: Gaming, Jogging, Rugby, Video gaming, Handball, Ice skating, Web surfing

Introduction: My name is Carmelo Roob, I am a modern, handsome, delightful, comfortable, attractive, vast, good person who loves writing and wants to share my knowledge and understanding with you.